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More PR for PR
By Lysa Fitzhugh Now that social media is part of the communication mix, I worry the profession of strategic communications (strategy, messaging, PR, marcomm, engagement, tactics) is more misunderstood...
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Intermingling: How to Use Twitter for Media Relations | Social Media Today...
New mediums meet old professions (ahem, journalism and PR) and the dynamics are far reaching and still somewhat untapped — but the professions remain the same. Journalism is about getting accurate...
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Social Media Engagement | My Thoughts Enclosed: The Three Gears of Enterprise...
The current and future impact of digital and social media on PR is undeniable. I’m puzzled and somewhat surprised when new mediums are not embraced by PR practitioners and businesses. After all, it’s...
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Social Media & PR | Valley PR Blog » Has Social Media Brought Us Closer in PR?
The following post by Charlotte Shaff appears on Valley PR Blog’s Web site and discusses the changing world of PR with the emergence of social media. I appreciate this and the fact that I’ve ‘met’...
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Do new social media tactics net desired results? A case to study via Peter...
While watching David Letterman tonight, I was intrigued with the publicity tactic of promoting Peter Gabriel’s new album—New Blood—by performing one song on the show and driving fans to a website for a...
View ArticleAll Hail King Content!
Content is and will always be king. Only the methods of getting messages to the villagers change. This being said, it can be difficult keeping other departments/colleagues/clients aware of this tried...
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4 Things Highly Persuasive Speakers Do | Inc.com
This is a nice piece (by Sims Wyeth via Inc.com); especially for those concerned about engaging their audiences. Photo of Sims Wyeth via Inc.com Unfortunately, many individuals and organizations push...
View ArticleWhite Paper Brilliance on Sales-oriented PR | Thomas Konrad, Unicat...
So many of us communicators and sales staff are either talking about this, arguing about it or avoiding its truth altogether. Sales-oriented public relations is not the favorite activity of people like...
View ArticleThree methods of civic engagement to boost your PR planning | Laura Tennet |...
I really like what the author of this article, Laura Tennet, presents here. Partly because it outlines the simplicity of incorporating this very important aspect into strategic communications plans;...
View ArticleBrand Museums: How Companies Tell Their Stories
Learn what drives companies to create immersive, museum-type installations to tell their stories – Content Marketing Institute Source: Brand Museums: How Companies Tell Their Stories
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